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The Wisconsin State Education Convention is co-sponsored by three organizations that represent public school leadership: the Wisconsin Association of School Boards (WASB), Wisconsin Association of School District Administrators (WASDA) and the Wisconsin Association of School Business Officials (WASBO)

Join us at the Premier Education Event of the Year!

On January 18 – 20, 2023, school board members and administrators will gather in-person for the annual Wisconsin State Education Convention. These are the decision-makers for Wisconsin’s public education system and the convention is an ideal opportunity for you to reach this target audience with your school-related products and services.

Meet the Decision Makers

Co-sponsored by the Wisconsin Association of School Boards (WASB), the Wisconsin Association of School District Administrators (WASDA) and the Wisconsin Association of School Business Officials (WASBO), the objective of the convention is to provide a high-quality, must-see event for education leaders throughout the state. Top speakers, informative breakout sessions, and networking opportunities are hallmarks of the event. You can be a part of it.

More Ways to Tell Your Story

As an exhibitor, your business will be promoted through print and electronic convention materials and on the convention website. You also have a variety of advertising and NEW sponsorship opportunities available to you at special exhibitor rates to increase your exposure.

Convention Statistics

    • More than 80 percent of Wisconsin public school districts send representatives to the convention.
    • The exhibit show has a sustained 76 percent exhibitor return rate.

Exhibit Show Dates & Hours (Set-Up/Tear-Down/Bus Set-Up)

    • Monday, January 16, 2023:  BUS Move-In
    • Tuesday, January 17, 2023:  Exhibitor SET-UP:  8:00 am – 6:00 pm
    • Wednesday, January 18, 2023:  EXHIBIT SHOW, 9:00 am – 4:30 pm
    • Thursday, January 19, 2023:  EXHIBIT SHOW, 9:00 am – 2:00 pm
    • Thursday, January 19, 2023:  Exhibitor TEAR-DOWN, 2:00 pm – 7:00 pm

Register for a 2023 Booth – Print Contract

Register for a 2023 Booth – Existing Exhibitors

Highlights of the Three-day Event Include:

WASB Delegate Assembly — School board delegates from each of the WASB’s 421 member school districts as well as representatives of the state’s 12 Cooperative Educational Service Agencies (CESAs) debate public education issues and adopt resolutions that guide WASB activities and advocacy.

Keynote Speakers — Notable national speakers with a background in leadership, governance and/or public education are invited to speak each year as are the governor of Wisconsin and the state superintendent of public instruction.

Exhibits — More than 285 providers of school-related products, services and information participate in a 125,000+ square-foot exhibit show, offering solutions to school districts that save money, improve facilities and enhance the effectiveness of their programs.

Presentations — Breakout sessions featuring school district experts and vendor experts cover all aspects of public school leadership.

Workshops — Local and national experts offer hands-on opportunities for improving skills and building knowledge in a particular governance or leadership area.

Exhibitor Assistance

Please see the convention website at for more information on advertising, sponsorship, and important deadlines.

Contact Amy Qualmann, CMP, Exhibit Manager, with any questions.
Wisconsin State Education Convention
122 W. Washington Ave., Suite 400
Madison, WI 53703
Email –
Phone – 608.512.1713
Fax – 608.257.8386

“The State Education Convention provides great opportunities to connect with leaders in the education industry as well as with our peers. Together we are able to share knowledge, wisdom, and best practices.”

Shelly Stoll

VJS Construction Company

“This will be the 20th year CG Schmidt has attended the State Education Convention. We look forward to connecting with past and current clients, as well as the many opportunities to make new contacts. Year after year, we can count on this convention as the guaranteed place to make meaningful contact with districts throughout the state.”

Lindsay Schiller

CG Schmidt

“As a company that is continually looking to grow in the state of Wisconsin, the convention has been a great way for us to connect with potential and current clients in one location.”

Jeff Krause

Arbor Management, Inc.

Wisconsin State Education Convention
122 W. Washington Ave., Suite 400 · Madison, WI 53703
toll-free 877-705-4422 ph 608-257-2622 · fax 608-257-8386


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